Fed up with throwing cables away that cannot be recycled, the designers of Chargies sought out the best materials and electronics to come up with the best Apple connector (lighting) cable out there. What they also needed was a design that was iconic fun and electrifying.
We chose to use the image we are all literally touching daily; the end of a USB cable. In keeping with the ethos of the designers we came up with a great-looking design that also has transparent areas which add to the premium feel on see-through packaging.
